The Garrards Blog

Essential Characteristics of an Entrepreneur

An entrepreneur is a businessperson who not only conceives and organizes ventures but also frequently takes risks in doing so. Not all independent business people are true entrepreneurs, and not all entrepreneurs are created equal.  Different degrees or levels of entrepreneurial intensity and drive depend upon how much independence one exhibits, the level of leadership and innovation they demonstrate, how much responsibility they shoulder, and how creative they become in envisioning and executing their business plans.

The GUEST approach…The GUEST model of selling

I think it’s important to use the GUEST approach with all that enter our lives and businesses.  A simple greeting can mean the world to someone, a simple hello and a gentle smile, welcoming them into our space.  I recall a colleague of mine telling me a story of when she walked into a clothing store and two store attendants were gossiping and speaking to one another and totally ignored her. 

9/11

Business has taken me far and wide, being able to see the world and a ray of cultures and people.  Travelling was always something I loved to do, I think it’s the Australian way, we’re not afraid to broaden our minds and horizons, interact and connect.  I’m grateful to live in this multicultural country, full of diverse people and opportunities.  There are moments in time and events that occur that we will never forget. Most Important Events of the Century, we recall exactly where we were and what we were doing when world changing events happen.

Ways to Double Your Customer Base

Double the volume of business clients or customers within a single month by following simple but highly effective steps to generate leads and successfully convert them into paying customers.  The secret to a truly successful business lies within a keen understanding of the needs and desires of the market – and it is ultimately individual people who constitute that market.

Recession-Proof Your Business

How to survive and thrive, no matter what the economic outlook.

Why some businesses thrive while others implode during an economic recession remains a puzzle to many business-owning entrepreneurs. Some mistakenly assume that all businesses must suffer through recessionary cycles.  But the fact is that some companies are essentially recession-proof, and it is not necessarily because they are bigger, better known, or more generously capitalized.